Professional Certifications

What you’ll find in this credential

• Defining and applying core SEO principles
• Reading and interpreting SERP layouts
• Understanding keyword attributes for search ranking

Core skill

• Search Engine Optimization for ranking improvement

What you’ll find in this credential

• Researching and identifying high-value keywords
• Using professional SEO keyword tools
• Building and analysing keyword lists for SERP targeting

Core skill

• SEO Keyword Strategy & SERP Optimization

What you’ll find in this credential

• Core skills and mindset of a data analyst
• Applying SQL with correct syntax and joins
• Interpreting, cleaning, and modelling datasets

Core skill

• Data Analytics

What you’ll find in this credential

• Running and configuring Power BI Desktop
• Understanding data types and visualization correlations
• Differentiating dashboards vs reports; managing workspaces
• Using Power BI mobile for on-the-go analytics

Core skill

• Microsoft Power BI

What you’ll find in this credential

• Connecting Tableau to Excel, SQL Server, and cloud sources
• Creating interactive charts, filters, and selection views
• Managing and presenting data across multiple chart formats

Core skill

• Tableau 2023

What you’ll find in this credential

• Installing R and importing XLS, XML & JSON data
• Visualizing data with ggplot2 (charts, histograms, scatterplots)
• Data wrangling: filtering, recoding, and creating scale scores

Core skills

• R Programming · Data Visualization · Data Wrangling

What you’ll find in this credential

• Writing SQL to query, filter, group, and sort data
• Using built-in SQL functions for formatting and calculations
• Joining tables; working with views, procedures, and variables

Core skills

• SQL · Data Analysis

Core skills

• Statistics · Microsoft Excel

Core skill

• Microsoft Excel · Statistical Analysis

What you’ll find in this credential

• Preparing and adapting raw data for analysis
• Exploring data visually with graphs and charts
• Using statistical methods to describe and interpret data

Core skill

• Data Science · Data Fluency

What you’ll find in this credential

• Managing ambiguity in data science projects
• Applying cognitive empathy, skepticism, and curiosity
• Communicating effectively with senior executives

Core skill

• Data Science · Professional Development

What you’ll find in this credential

• Defining team member roles and a RACI matrix
• Building team charters and resolving conflict
• Managing virtual and cross-cultural team communication

Core skill

• Team Collaboration

What you’ll find in this credential

• Building trust, conducting HR audits, and maintaining records
• Writing job descriptions and designing onboarding experiences
• Managing employee discipline and conducting exit interviews

Core skill

• Human Resources (HR)

What you’ll find in this credential

• Supporting multiple executives and managing calendars
• Handling mail, email, and flawless meeting setup
• Working on teams and managing other admins

Core skill

• Administrative Assistance